So, you’ve just sat down. You’ve poured a lot into writing an amazing blog post. You’ve edited or found the images, made sure its SEO friendly and made sure that it’s sending the message you want it to. Then you hit publish.
Unless you’re a huge, huge blogger who has people checking your page everyday or who are receiving notifications that you have a new post, then your post is likely going to get lost in the vast world of blogs that get published everyday. So, where can you promote your blog post in order to get it seen?
Self promotion is your best friend! Yet if you’re new to blogging, at first self promotion can feel a little bit weird and can even be nerve wracking. But we all want our blog posts to be read, that’s the whole reason we write them in the first place.
You may be promoting posts on a few different social media sites already, but have you made the most of what each social media channel has to offer?
For example, on Facebook have you put it on your blogs Facebook page? Will it also resonate with your friends on your personal account (don’t spam them with your content though, they’ll head over and like your page if they want to hear about you everyday). Did you also know that there are Facebook groups that are great for post promotion too?
Take the time to explore all the social media channels and look for opportunities to spread the word about your posts.
Here are 14 places to promote your post after you hit publish:
1. Facebook – Facebook Blog Page, Facebook Personal Page and Facebook Groups. I’m apart of at least 15 Facebook groups for blog promotion! Ask other bloggers to invite you to these groups or type in the search bar on Facebook, terms like blogging and blog posts. Don’t forget to read my tips on ‘How To Get More Engagement On Your Facebook Page‘.
2. Twitter – Top tip, accompanying images do really well on twitter and get your post seen by more people. Also don’t forget to look out for relevant ‘twitter chats’ too. Your blog post might answer someone else’s question. Search or ask around for chats in your niche. You may even make friends or a tribe that boosts your posts even more.
3. Google+ – This is another social media channel that has other tiers. Post to Google+ with relevant hashtags, but also post to Google+ Communities and Google+ Collections.
4. LinkedIn – LinkedIn is my new unsung hero of blog post promotion. I’m getting a lot more brand work from posting on here, as my posts are now more visible to PR’s. You can also post to LinkedIn Pulse and LinkedIn Groups that are relevant. There are lots of blogging groups to join on LinkedIn so make sure you search for them.
5. Pinterest – To get traffic from Pinterest, you really need a great strategy and eye-catching Pinnable images. Tailwind is my favourite tool for growing Pinterest. But, don’t forget to join relevant Pinterest Group Boards too, to boost your posts even more.
6.tumblr – A very old school style of promotion, but still really effective, especially if you take great images and use tags correctly.
7. Your Email List – Your e-mail list is your most powerful tool in your arsenal. Those people on your mailing list are people who have signed up to hear more about you. Use this to your advantage and shout about your latest posts.
8. Reddit – This is a great way to find new readers. Simply add each post to Reddit as soon as they’re published. Don’t forget to add other peoples posts too so you don’t get penalised!
9. StumbleUpon – Another great website for finding new readers. Add each of your posts to the correct categories and in no time at all, your page views will rise. Don’t forget to ‘thumbs up’ and stumble other peoples posts though, otherwise StumbleUpon will hide yours.
10. Link Ups / Link Parties – There are hundreds of ‘linkies’ and ‘blog hops’ going live every week. This is another great way to make friends with other bloggers and even find a tribe. Your posts will get seen by more people, especially if you use ones that are the right niche for your post.
12. Instagram – This social media website won’t work for every post you publish. As long as the image is fitting and it fits in with your current theme then you can post it. You can use up to 30 hashtags on Instagram, to get your image seen by more people. Read my post ‘All About Instagram Hashtags‘ here to find out more.
13. Youtube – Youtube is a new venture for me. But not everyone likes to read blog posts anymore. Where it seems fitting I’m also creating videos to accompany my post, so that I can maximise the potential for them to be heard or seen. Go and check out our channel here to see what we’re doing.
14. Comments on other blogs – I read a lot of blogs. I really mean a lot. But sometimes I’m reading a post and feel that I have a post on the very same topic that will add value to the blog post I’m reading. As long as you don’t get into the habit of link dropping willy nilly on other peoples blogs, then sometimes it’s actually ok to leave a comment, explaining what you love about their blog post and then saying, you really ought to check out one that I’ve written here (with a link) on the same topic.
When I first started blogging I posted my ‘week of toddler lunches‘ link in the comments on another toddler food post. It has generated over 1000 click through views from other people coming in from that post to read mine. I made sure that the other blogger didn’t mind at all. It’s also a great way to build relationships, as you can then offer the other blogger a link in your post where you say something along the lines of. ‘If you liked this post, then X from blog X has a great post on something similar’.
So there you have it. Those are my 14 places to promote your post after you hit publish. I hope you added some new ones to your list and you start seeing some more results.
Where do you promote your blog posts after you hit publish? Are there any of these that you haven’t yet tried? Let me know in the comments below.