SO, YOU WANT TO BE A BLOGGER?

SO, YOU WANT TO BE A BLOGGER?

So, do you want to be a blogger?

One of the most common things people ask me, is how they can become a blogger too.

When people find out that I blog for a living and that I actually get paid for it, I get one of two reactions.

Either their eyes light up like Bambi and they want to know everything, or their eyes roll and they mutter something about getting a real job.

so you want to be a blogger

After being asked a lot lately, about how to become a blogger, I decided to write this post to air out the positives and the negatives, so you can see what it’s really like to be a professional blogger.

There are a lot of common misconceptions about blogging. Some people think I just play on Pinterest for a living, others know the skill set and hard work you need to put into be the best at what you do.

so-you-want-to-be-blogger

The Positives

Freedom

I get paid to do what I love, I have absolutely no one to answer to, I can create my own content, I can take my own pictures, set my own editorial calendar, for my own online magazine.

You also never know what is going to be in your e-mails and it’s exciting checking them everyday, to see what opportunities will be in there next.

I Set My Own Hours

I don’t need to book time off with my boss, because I am my boss. If I want to go on holiday, I can. I get to attend playdates and birthday’s with my child without booking it off work and I even sometimes (rarely) get time off to myself.

Opportunities

Every so often I get some fabulous opportunities to go to places I haven’t visited before. It’s amazing getting to go on ‘holidays’ or attend events so I can write about the experience and promote it to others.

I get to work with both major brands and little boutiques. I get sent a lot of really beautiful products to review. Whether they are toys and clothes for my child, or gadgets and homewares for me.

I can’t even begin to list all of the incredible things we’ve been lucky enough to be gifted through blogging, purely so I can write about it and tell my audience how fantastic it is.

I Am Always Learning

It’s important for me to always have to research new trends, hone in my social media skills, perfect my writing. I need to know about graphic design, branding, a little bit about coding and how to take beautiful eye-catching pictures.

To be a blogger you need a vast skill set. You are not only running a website, you are building a brand and an audience. You are writing, taking photos, doing admin, taking care of invoices, balancing inboxes and calendars, engaging with your audience.

It’s great for my mind and motivation to always be on the go. I can honestly say I learn something new everyday and my skill set now is unparalleled to when I started.

So-you-want-to-be-a-blogger

The Negatives

There Is No Security

One month I feel like I’ve got this, I can even live a little luxuriously. The next month I’m scared about how I can pay my bills.

Blogging and freelancing means there is no steady cash flow and no security in your job. One day you’re raking in the opportunities, the next day brands don’t have budgets or the work is being dished out to other bloggers.

The competition in the blogging world is huge. Yet regardless of this, bloggers are the loveliest, friendliest, most helpful bunch, who are always open to sharing opportunities.

People Want You To Work For Free

I pay my bills with my blog, it puts food in my little ones mouth and clothes on her back.

I get asked a lot if I can attend an event for free, or if I can accept payment in the form of goods. Unfortunately I can’t pay my bills with goods, only cash.

I have spent a lot of time creating engaging content and building a thriving and interactive audience. I cannot give my online space to a company for free. Companies want to work with you because they know you are an influencer and they you know that they will gain customers and make money from you. This isn’t free!

You Work Long Unsociable Hours

Do you know what a blogger does?

A blogger writes, take pictures, they post content, they create calendars, they update a minimum of 5 social media platforms everyday with relevant posts. We create graphics for those posts, engage and interact with our audiences, reply to comments, thank people for sharing tweets.

A blogger builds websites, add widgets, creates headers, they talk to brands, they plan, plan plan! They research trends, they know marketing inside and out, plus much much more. All of this takes a long, long time to do.

No Social Life

Isn’t it ironic that I run so many social media accounts but I don’t have time to be social in person?

Running a successful blog is time consuming. Maintaining real life relationships can sometimes be hard, although my real bestie’s encourage me to bring my laptop with me for a glass of wine or coffee, so I can socialise with them in person and work at the same time. 

People Not Understanding Your Job.

I get a lot of negativity surrounding what I do. People don’t think it’s a real job, but in this day and age, old school forms of marketing are dying.

Today influencers are rising up and brands have taken note. The irony is, most of the people that don’t understand blogging and influencing being a job, have celebrities they idolise, programmes they love to watch, items they ‘have to buy’.

They don’t realise that the reason these things are even on their wavelength is because of ‘influencer’s’ being employed to make it so. Bloggers are just influencers who are doing the same thing, but off their own backs, for their own brand.

Life Unexpected

Photo by Jack Westhead Photography

I hope this post has given you a little bit more clarity about blogging and what it means to be a blogger.

Blogging is fun, creative and the most exciting job I’ve ever had. Everyday is a new adventure and I never know the direction it’s going to take me in. But, it does consume you, it takes up a lot of time and you don’t know if you’re going to get work.

Working hard, networking and being on top of your game keeps you afloat. You’ll meet the best of friends through the blogging community and everyday you’ll love your job.

So do you want to be a blogger?

Read my post ‘How To Start A Blog‘ to get the ball rolling.

Did this post open up your eyes about what bloggers do? Let me know in the comments below.

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39 Comments

  1. September 8, 2016 / 9:30 am

    Thank you, thank you, thank you. My blog is very much in its infancy (having started it as a way to get back into writing), but already I find myself spending every spare minute on it. If I’m not writing a post, I’m reading other blogs, and familiarising myself with various social media platforms. It’s a steep old learning curve and every day, I make sure I take time to learn something new and I am loving it! So thank you for an honest and informative post 🙂

  2. September 8, 2016 / 1:20 pm

    Great post Chloe, what you wrote about being social is so true. I rarely speak to anyone in person, apart from a quick hello at school drop-off. I love blogging, it’s given me a purpose since my boys started school. It takes a lot of work but I know it is ALL mine. I did it. And that makes it all worth it. 🙂

  3. September 9, 2016 / 10:31 am

    This post is spot on! I do sometimes question myself to as to why I’m doing this especially like you said, a lot of companies get in touch and expect you to work for free. But I like writing, and I’ve always done it for a living, although only recently through blogging. While I’ve blogged before, I’ve never done it as a means to earn a living, but it’s happening now and since I’m currently a stay-at-home mum, it’s been such a blessing to me 🙂

  4. September 9, 2016 / 10:32 am

    This is fascinating! I’m newish to blogging but I can already appreciate how much time is required creating and maintaining a blog. I’m finding it so much fun though. Thank you for sharing your experience.

  5. September 9, 2016 / 2:49 pm

    Fab post. This is exactly it. And as any self employed person knows it is so difficult to schedule time for a proper holiday as there is always work you should be doing!

  6. September 9, 2016 / 3:05 pm

    Great post not everyone realises how much effort u need to put in to run a blog.

  7. September 10, 2016 / 12:46 pm

    Fab post!
    It is very hard balancing a blogging career alongside a family.
    But so very worth while. I love blogging and the new friends and opportunities that it brings 🙂 x

  8. September 10, 2016 / 2:36 pm

    This, this and this. My mum asked me this week if I was going to get a proper job now that Sebby is a pre-school. I love the flexibility that blogging gives me but I would like it if the pay was regular lol

  9. September 10, 2016 / 3:20 pm

    People not understanding is the biggest nightmare and when they do figure it out they still don’t really get it x

  10. Natalia
    September 10, 2016 / 6:53 pm

    This is a great post! I think blogging is like any other business, so we are entrepreneurs, and it’s as difficult as any other “self-run” company. And of course, the skills needed are numeours x

  11. September 11, 2016 / 6:34 am

    So true! And many bloggers do so alongside another, full time job – exhausting!

  12. Fi Ni Neachtain
    September 11, 2016 / 10:28 am

    Really great post and I agree with everything. It’s so frustrating when people don’t understand and think you’re just sitting on the laptop all day doing nothing. Also the being asked to work for free is so insulting.

  13. September 12, 2016 / 12:59 pm

    Great post Chloe, I work hours and hours a day on my blogs. I treat it like a full time job, but I never get paid lol. 6 years I have been blogging nearly too. i need to look into getting paid more 🙂

  14. September 12, 2016 / 5:17 pm

    So true! Especially about people not understanding your job.

  15. September 12, 2016 / 5:31 pm

    This is great for people wanting to start out. There are so many positives but yes so many negatives. I’m glad you said about no social life x

  16. September 13, 2016 / 8:56 am

    This is really important to read from a blogger’s and a reader’s perspective! As musicians, artists, and photographers all know too well, people expect you to do your craft for free and you must hold your ground on real payment. Thanks for sharing your thoughts!
    xx nicole

  17. Lynn
    September 13, 2016 / 12:25 pm

    I couldn’t agree more! Great post! Blogging is never is that easy. It is just the same as all other full time tasks. It can be very exhausting sometimes. Heheheh! Thanks for sharing

  18. Samantha @ Momma Wants Java
    September 13, 2016 / 2:43 pm

    Yes to all of this! I really love that I’m my own boss, I set my own hours, and I can work from home while raising my family. But it is hard to find the balance sometimes, and I wish non-blogging people knew how much of our heart and soul we really put into this! 🙂

  19. September 13, 2016 / 1:44 pm

    What a great post especially for those who don’t know about blogging! I’ll tell you, when I first stared I had no idea how much “work” it really was!

    Amber | http://www.everydaydame.com

  20. September 13, 2016 / 2:44 pm

    This is a great round up of the reality of blogging. there is a lot more to it than people think, and it takes a lot of work. I do think people are catching on though

  21. September 13, 2016 / 2:53 pm

    AMEN AMEN AMEN! You hit the nail on the head. Being a blogger is so much fun and I love that I have complete control over my life/hours/work, but it’s so frustrating that brands want me to work for free. Free won’t pay my bills!

  22. September 13, 2016 / 3:06 pm

    This is a great post. Yes it takes a lot of time and it can be draining at times, but even just doing it for fun can have it’s rewards. Love the post 🙂

  23. September 13, 2016 / 5:33 pm

    This could not be more true. Non-Bloggers usually have no idea how hard bloggers work and what goes into all that we do. Thank you for sharing this. I have a few people I’m going to share with 🙂

  24. September 13, 2016 / 5:47 pm

    I love this post! I also love reading about bloggers who soley blog as their job, since I love hearing that it is possible.

  25. September 13, 2016 / 7:08 pm

    Love this! There are so many great points. I love the “I can’t pay my bills with goods” part. It is so true. I love blogging, but I am no where ready to go full time. You have created such a great blog 🙂

  26. September 13, 2016 / 7:49 pm

    Great job on communicating in a concise way the pros and cons of blogging. It is a ton of work and seems it’s never ending, but at the same time so very rewarding! Keep up the good work!!!

  27. September 13, 2016 / 11:27 pm

    I wish my friends and family would read this post! Especially the part about people not understanding your job! No one understands how much time it takes to blog, or how much we have to learn. Oh well, I wouldn’t change any of it!

  28. Alyssa
    September 13, 2016 / 11:43 pm

    I absolutely hate it when people email me asking for me to create a post to whatever theme they want but they expect it to be done for free. It’s so inconsiderate to the work we put into our blogs.

  29. September 14, 2016 / 2:24 am

    Love love love this post! I am a beginner in the blogging world, so I am constantly trying to learn new tidbits and information on blogging. Thanks for putting it out there and making people realize that it isn’t always a walk in the park. xo

  30. September 14, 2016 / 3:27 am

    Wow, this post really says it all! People have no idea the amount of time and dedication it takes to create and maintain a blog until they start one themselves. I’ve been struggling with asking companies to pay me for the products I review. It’s something I really want to start, but I have no idea how I would go about that. I guess I need to do more research on the subject. Great post, though!

  31. September 14, 2016 / 4:15 am

    Oh gosh! Reading this makes me feel many things but one is that I still have so, so much to learn! It looks like you have done so well for yourself! I’m only two months in so I find myself staying up until 2 am trying to research and learn everything I can about this business that I love so much! No social life is definitely accurate haha. I look forward to reading more and learning from you!

  32. September 14, 2016 / 7:13 pm

    Each of these points is spot on! Thanks for sharing so newbie bloggers will understand what they’re getting into. It is difficult to find time to be social when you’re always busy doing work & social media for your blog, but I think blogging is a good way for introverts to still be able to reach out and communicate with others.
    xoxo, erin | sandsunandmessybuns.com

  33. September 14, 2016 / 8:39 pm

    So true girl!!! You go! People never understand your job and it sucks. Everyone needs to be more positive

    http://xoxobella.com

  34. September 14, 2016 / 9:52 pm

    Those are all really really true! It’s a lot of work to be a blogger, even when you’re not full time!

  35. September 15, 2016 / 2:46 am

    I do love constantly learning with the blog! I’m always amazed at how many new things pop up.

  36. September 15, 2016 / 9:06 pm

    I think I would like to say I have a pretty good social life. but yes, people do tend to think blogging is just all Pinterest and Instagram. It’s so much work involved. Right now I do it part time but I hope to make enough to keep it a full time gig.

    Meghan | BeyondBasicBlog.com

  37. September 19, 2016 / 3:49 pm

    I don’t know that people realize that blogging is serious work if you want to get somewhere with it. It’s almost like an entirely full time job sometimes! I still love it though.

  38. January 5, 2017 / 7:23 am

    Fabulously written and totally agree with what you are saying here! We do so much behind the scenes that goes unnoticed! It’s crazy how busy we are xx

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